May has been another busy month filled with many new and exciting projects that are underway. Communication is this month’s theme, and always an ongoing focus here at GTxcel. Regular newsletters, dashboard notifications, swift support responses, and detailed documentation are a few of the ways we keep you informed of changes to our ever-evolving platform.
HTTPS Update Reminder
Google is now labeling all nonsecure websites in an effort to push everyone to secure URLs (HTTPS). As a result, we will begin upgrading all non-secure titles to HTTPS in May. A one time setup fee of $150 will appear on your invoice. If you have any questions or concerns about this change, please contact your Customer Success Team.
New Website Launched
We’ve just finished the first of many updates to our website. Soon to come is an in-depth look at our platform and an insightful blog focused on digital publishing tools, trends, and expert advice. Be sure to visit our site (https://www.gtxcel.com) and bookmark us.
New Library Framework
We’ve been working diligently over the past several months to rebuild the library page from the ground up, giving publishers the flexibility to place ads, videos, RSS feeds, and categorize articles into content blocks. In the coming months we’ll be releasing this new library as a beta program and will be reaching out to publishers to participate. If you are interested in being an early adopter, please contact your Customer Success Team!
Publishers will now have the ability to create custom categories for their articles. This feature gives publishers greater flexibility and control over how article appear in the library. It also enhances the search and filter capabilities so readers can discover content more efficiently. We have additional plans to expand on categories in the near future, so stay tuned!
Dashboard Production Notes
A recently added communication tool is Dashboard Production Notes. This feature will allow internal publishing teams working on the same account to communicate with each other within the Publisher Dashboard. Messages such as alerts to upcoming changes, editorial changes, or reminders for specific action can now be posted where other team members will see them. Please note, these messages will not be seen by GTxcel and should not be utilized for communications to GTxcel.
by Dan Fitek – Lead Product Manager
Increasing Reader Engagement with Responsive Articles
At GTxcel, we take pride in the Reading View experience in our Turnstyle Publishing Platform. By transforming your static pages into responsive articles and giving you the tools to add video and other content, visitors can enjoy a better reading experience without the need for panning and zooming. This is especially true for mobile devices. Your content will also comply with WCAG accessibility standards.
We’ve analyzed a trove of data from our analytics platform and have noticed an encouraging trend. On average, readers spend 2 to 3 times longer on an article in Reading View than they do on a replica in Page View. This is a statistic that helps to validate our claim that the Reading View provides a more engaging experience. We hope this information will encourage you to spend a few minutes editing the article content and adding multimedia to make it shine.
GTxcel is committed to the continued evolution of our platform in support the digital world. Thank you for continuing to partner with us and we appreciate your business.
Senior Director of Customer Success
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