Turnstyle and GTxcel’s corresponding Publisher Dashboard offer our clients a rich set of tools to drive additional digital experiences to the end user, beyond the original publication content. Whether you are expanding your advertising strategy, driving additional subscribers/membership or cross promoting other areas of your business, Turnstyle offers a pathway to enhance the user experience. Explore this section of our documentation site and consult with your publishing support team here at GTxcel to ensure you are maximizing all the platform has to offer.
WEB
| Overview | Description/Placement | Dimensions |
| Top Leaderboard | Ads can be static images or Google Ad Manager Available in Reading View and Page View | 960×90, 728×90 |
| Bottom Banner | Ads can be static images or Google Ad Manager Available in Reading View and Page View | 320×50, 300×50 |
| TOC Rectangle | TOC Rectangle can be static images or Google Ad Manager TOC Interleaved can be static images only Interleaved Ads Available Only in Reading View | 300×250, 300×100 |
| TOC Interleaved | TOC Rectangle can be static images or Google Ad Manager TOC Interleaved can be static images only Interleaved Ads Available Only in Reading View | 320×50, 300×50 |
| Full Page Interstitial | Cloned from full-page print ad Available in Reading View | Replica of Print Ad |
| Custom Interstitial Ads | Provided by publisher Advertisers or Agencies can use existing creative or create their own using any HTML5 editor of their choosing. Allows for responsive, interactive or even animated ads Available in Reading View | Custom, responsive |
| Fractional Ads | Extracted from Print Page Size as close as possible to value of print ad Placed within articles Available in Reading View | Replicates fractional print ad as closely as possible. Sizes may vary based on screen size. |
| Blow-in Ads | Placed by publisher Supports images (gif, png, jpg), video or iframed content (e.g. polls) Placed on any page Available in Page View | Publisher discretion |
| Two-Page cover | Placed by publisher Appears before cover Available in Page View | Same size as PDF pages |
APPS
| Overview | Description/Placement | Dimensions |
| App Launch Image | Sponsor image appears immediately on app open. Full Screen of Device. | Phone: – Android: 640×960 – iOS: 640×1136 Tablet: iOS/Android: 1536×2048 |
| App Banner Ads | Static images (supports multiple images) Publisher provides links for static images Google Ad Manager Rendered ad size depends on screen resolution Appears on: Library Screen Navigator/Contents (android only) RSS screens Search Results Bookmarks | 960×90, 728×90, 320×50, 300×50 |
| Custom Push Notifications | Publishers can schedule Custom Push Notifications to be sent at a time and date of their choosing. Supports Deep Linking:Click to Launch App Click to Open App to Home Page Click to Launch App to Specific Issue Click to Launch App to Specific Article or Page Click to Launch External Link Publisher controls frequency, content and length of each custom notification Must adhere to iOS/Android message specifications Appears on subscribers device as an app notification | Standard iOS/Android message size |
| Blow-ins | Placed by publisher Supports images (gif, png, jpg), video or iframed content (e.g. polls) Supported on phones and tablets On any page Available in Page View | Publisher discretion |
Email Notifications
| Sponsored Delivery Email | Email received by every new subscriber immediately after signup Static images only (gif, jpg, png). No flash or animated gifs | 728×90, 300×250, 320×50, 300×50 |
| Sponsored New Issue Email | Email received by full subscriber list for every new issue Static images only (gif, jpg, png). No flash or animated gifs | 728×90, 300×250, 320×50, 300×50 |
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