APRIL 2020 Update
A Quick Thank You
Like most of you, we find ourselves adapting to a new reality in the face of the COVID-19 pandemic. Our staff and vendors have all made major adjustments in order to continue delivering the services you rely on. Our teams are working tirelessly to deliver your content on schedule and improving our platform. We appreciate all the support and understanding we’ve received from our publishing partners as we continue to conform to the “new normal”. Thanks for sticking with us during these trying times and allowing us to continue being your digital publishing partner.
We’ve Updated Our Privacy Policy
The updated Privacy Policy reflects the increased accountability and transparency requirements imposed by the new California Consumer Privacy Act (CCPA) and General Data Protection Regulation (GDPR). In particular, the policy clarifies and provides additional information about:
- How we collect, hold, and use personal data;
- The legal basis on which we rely to process personal data;
- Personal data rights and how to exercise them; and
- How personal data can be shared with GTxcel’s affiliates or vendors.
In addition to the Privacy Policy update, we have also introduced a Privacy Policy consent notice to the Turnstyle Webreader. Your readers will notice a blue bar at the bottom of their screen with the message “Privacy Notice – This site uses cookies and other technology to improve your experience. By continuing to use this site, you are agreeing to our Privacy Policy.
Once a reader closes this notification, it will not appear again unless they clear their browser’s cookies.
If you have any questions about our Privacy Policy or how we protect personal data please contact us at privacy@gtxcel.com.
Focus on Best Practices During Uncertain Times
There’s little doubt that the COVID-19 pandemic has changed the digital publishing landscape. Supply chain disruptions and reduced ad spending are forcing publishers to take a hard look at their short and long-term digital strategies. As the industry navigates these uncharted waters, we understand the needs of our publishers are drastically different than they were just weeks ago.
Our staff has been working tirelessly to ensure these new expectations are met, and it is our hope that seeing the efforts of our publishers, as well as those across the industry, will help guide others in getting the most from their digital editions.
What Our Publishers are Doing
Testing Flexible Access Models
Many publishers are temporarily modifying their access model to give everyone access to their library. read more…
Analyzing Changes in Reader Behavior
Publishers are using every tool at their disposal to determine the best way to reach their audience. read more…
Optimizing for Digital Advertising
A recent IAB survey shows more than a third of respondents are increasing audience and device targeting. read more…
Increasing Reader Engagement with Rich Media
Many publishers have enthusiastically embraced video and podcasting as new forms of storytelling. read more…
Leveraging the Flexibility of Content Hub
During the current health crisis, we’ve seen our publishing partners take full advantage of its capabilities. read more…
Syndicating Content with Article RSS
By using article syndication, publishers are able to give their content maximum exposure across a myriad of platforms and applications. read more…
Customizing Articles for the Digital Audience
One of the biggest benefits of digital editions is the ability to enhance and customize content that was originally created for the printed page. read more…
Formalizing Audience Communication
Publishers who incorporate all touch-points into a formal and consistent messaging strategy build trust with their audience. read more…
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