|2019 was an exciting and busy year for us! As we take a look back at some of our milestones, we’d like to give a big thank you to all of our publishers. We’re looking forward to what’s in store in the coming year!We’re happy to report that 2019 was one of our most productive to date. We anticipated three major industry trends that would need to be prioritized for 2019: Accessibility, Analytics, and Omnichannel Publishing. While each presented its own set of challenges, we met them head-on and our publishers are saying it’s already paying dividends for them. Here’s a quick breakdown of what we accomplished. If you’d like to dig into the details, head over to our website.
|WEB ACCESSIBILITYContent should be accessible to everyone, including those with a disability or impairment. That’s why we made accessibility our top priority for 2019. Turnstyle Web Reader now enables our customers to meet WCAG AA criteria, which ensures that our publishers can deliver an exceptional reading experience to everyone who wants it.
|DATA & ANALYTICSMeasuring reader engagement is now an integral part of doing business, and our data savvy publishers have an increased appetite for more data. This year we improved our reporting tool by optimizing performance and delivering more supplementary data to the Publisher Dashboard. These include enhanced geographic reporting, video tracking and the ability to parse regional data for easy sorting, viewing and exporting.
|CONTENT HUBThe age of compartmentalized digital editions is over. Digital publishers expect their platforms to integrate seamlessly with their omnichannel strategy. With its flexible and feature-rich architecture, Content Hub gives them the freedom to showcase their digital content alongside videos, social streams, RSS feeds, events or other content from their network.
|HIGH-PERFORMANCE PUBLISHINGThe Turnstyle publishing platform continues to evolve, and in 2019 we added features and improved performance so that it could be the engine we needed to power Content Hub. These were quickly adopted by publishers and they’ve given us lots of ideas for 2020! Here’s a list of some of the most popular features we released in 2019:
|Article CategoriesHighlight popular and topic-specific articles alongside your issue archives. Article RSS FeedsSyndicate articles with dynamically generated RSS feeds using any number of categories and filters. Article ExcerptsControl what text is used for the table of contents, article lists, and description metadata. Outline TOCA collapsible, multi-level table of contents lets readers navigate content quickly and find the content they need. Article VideosAccess your JW Player video library and place a video into any article with just a few clicks. Dashboard NotesMessages can be placed in the dashboard to be viewed by other members of your editorial team.
|WHAT’S ON THE HORIZON? As we consider our goals for 2020, we’re mindful of the importance of balancing industry trends with the needs of our publishers. As more of their readers are consuming content on mobile devices than ever before, delivering a quality reading experience on those devices is something we always strive for.Data and Analytics play an increasingly important role in examing reading behavior. As publishers become more data-savvy, so too will the sophistication of our tools.We’ll also be looking to new markets, as the accessibility of Turnstyle and the flexibility of Content Hub enable publishers to digitize a more diverse set of documents and publications.We hope you had a successful 2019, and look forward to growing with you in the year to come!Cheers,The Staff at GTxcel.